The threat of substitutes is one of the five forces identified by Michael E. Porter and used to evaluate the competitive environment of a particular […]
Category Archives: Business and Markets
Factors Affecting Demand
Demand is a central concept in economics and the more specific subfield of macroeconomics. It signifies the desire and willingness of the consumer to own […]
Examples of Demand Shifters and their Effects
A demand curve is a graphical representation of the inverse relationship between the demand for a particular product and the movement or change in its […]
Understanding AI Strategy: A Definitive Guide
An artificial intelligence strategy or AI strategy is a plan that includes a set of goals and objectives, and actions and guidelines that describes how […]
OpenAI Leadership Crisis: Sam Altman Firing and Reinstatement
What went down inside OpenAI beginning on 17 November 2023 was nothing short of a real-world corporate and political drama that can rival even the […]
Key Elements in the Marketing Strategy of Apple
The marketing strategy of Apple provides a modern textbook example of how organizations should approach the processes and practices of reaching people and turning them […]
Analysis of the Marketing Strategy for iPhone
Both iPhones and Android represent two broad categories of smartphones that dominate the market. Android remains the dominant mobile operating system between the two for […]
The Business Strategy of Apple: A Concise Analysis
Apple was behind one of the successful microcomputers produced for mass consumers. The introduction of the desktop computer Apple II in 1977 ushed in the […]
The Business Strategy of Microsoft
Microsoft Corporation is one of the largest technology companies in the United States and one of the most influential companies in the world. It was […]
Explained: India-Middle East-Europe Economic Corridor
Leaders from France, Germany, India, Italy, Saudi Arabia, the United Arab Emirates, the United States, and the European Union introduced the India-Middle East-Europe Economic Corridor […]