A competitive advantage is an attribute that gives a business organization the capability to outcompete or outperform its competitors. In other words, it corresponds to […]
Category Archives: Business and Markets
Blue Ocean Strategy: Definition and Principles
In their book “Blue Ocean Strategy” first published in 2015, business theorists and professors of strategic management W. Chan Kim and Renée Mauborgne introduced a […]
What is Sports Marketing: Definition and Categories
Sports marketing is a specialized subfield of marketing. It specifically involves the application of established principles and practices in marketing in the promotion of sporting […]
Ponzi Scheme: Definition, Origin, Examples, and Red Flags
One of the most common investment frauds utilized by swindlers to deceive investors is Ponzi Scheme. It involves investment products or solutions usually attached to […]
The Benefits of Competition in the Economy
Competition is an essential component of economic systems based in free-market capitalism. For starters, it generally arises when two or more parties seek to reach […]
Reasons Why Housing In Hong Kong Is Very Expensive
The cost of living in Hong Kong is one of the highest in the world, and this is partly and primarily due to the fact […]
Explainer: Causes of the European Debt Crisis
The European Debt Crisis or the Eurozone Crisis was a debt crisis in the European Union that first emerged around 2008 and 2009. It involved […]
Bailout: Advantages and Disadvantages
A bailout is a colloquial term used to describe the actions and decisions involving the provision of financial assistance to a business organization, a specific […]
Causes and Effects of the U.S. Subprime Mortgage Crisis
The United States Subprime Mortgage Crisis was a financial crisis transpiring between 2007 and 2010 across the nation that stemmed from the collapse of a […]
Types of Distribution Strategies and Channels
Distribution strategies are strategic plans developed and implemented to deliver goods or services from the point of origin to end-user consumers. On the other hand, […]









