Despite his charismatic and endearing public image, Steve Jobs was a stubborn and steadfast business leader. During his tenure as the chairperson and chief executive […]
Category Archives: Business and Markets
The TOWS Matrix: Definition and Applications
The TOWS matrix is a variant of the SWOT matrix. It is an analytical tool used for examining the external and internal situations of an […]
What are Liquid Networks: An Explainer
In his book “Where Do Ideas Come From: The Natural History of Innovation” that was first published in 2010, popular science author and media theorist […]
Three Stages of Trust in Buyer-Seller Relationships
The relationship between a seller and a buyer can be complicated due to competing interests and priorities, the imbalance or shifts in power, and other […]
The Five Major Types of Resume Format
No two resumes should be the same. Remember that the purpose of a resume is to grab the attention of employers and provide a precise […]
Resume vs. Curriculum Vitae: What is the Difference?
For starters, resume is French for “summary” and it originally implies a brief overview of work history and educational background. On the other hand, curriculum […]
An Overview of Trade Dress Law in the United States
Under the United States trademark law, trade dress is a legal concept and legal term pertaining to the art used to characterize the visual appearance […]
Facts About Patent Law in the United States
A patent is a legal concept and a category of intellectual property rights that constitutes a set of exclusive rights granted by a jurisdiction to […]
The Basics of Trademark Law in the United States
A trademark, as defined by the U.S. Patent and Trademark Office, is “any word, name, symbol, or device, or any combination, used, or intended to […]
Understanding Copyright Law in the United States
Copyright is a legal concept and a category of intellectual property rights that protects writing and other artistic works or classifications of works against replication […]